Wiktionary - Recent changes [en]: stopping power

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stopping power Aug 1st 2011, 10:31 Noun: ← Older revision Revision as of 10:31, 1 August 2011 (One intermediate revision by one user not shown) Line 2: Line 2: ===Noun=== ===Noun===   + {{en-noun|head=[[stopping]] [[power]]}} - '''stopping power''' + # {{advertising}} a research measure that captures a print advert's ability to grab the [[attention]] of the reader, also known as the [[attention]] rating. - + #: ''The Victoria Secret ad's racy image generated strong '''stopping power''' ratings.'' - # {{advertising}} a research measure that captures a print ad's ability to grab the [[attention]] of the reader, also known as the [[attention]] rating.   - #:''The Victoria Secret ad's racy image generated strong '''stopping power''' ratings.''   ===See also=== ===See also=== - *[[w:advertising|advertising]] + * [[w:advertising|advertising]] - *[[w:attention|attention]] + * [[w:attention|attention]] - *[[brand linkage]] + * [[brand linkage]] - *[[motivation]] + * [[motivation]] - *[[persuasion]] + * [[persuasion]] [[ta:stopping power]] [[ta:stopping power]]

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